3 stories by Nathalie Olah .

Social Capitalism Is Still Capitalism

by Nathalie Olah

Turning oneself into a financial asset through the transformative power of a screen is little more than a simulacrum of past modes of accruing status; and yet increasingly, this is the sole method of operating within the modern media.

The Couples

Ella & Tim have been a couple for 2 years. Ella is thin and Tim knows the stylist. Both work in content and enjoy taking photos of each other’s feet. Every Friday, Ella and Tim invite friends over for dinner. This Friday, Tim has bought the ingredients to make pasta vongole, as instructed by Ella, based on a recipe she found on a friend’s food blog.

Twee Advertising and the Infernal Urban Village

The urban village. A Jane Austen vision of pastoral Britain complete with farmers’ markets and bunting projected on to high streets up and down the country. Oblivious to the green beacon of the job centre; impervious to the homeless man asleep in the shop doorway; pro-bike, anti-lorry; in short, a regression.